PR Senior Account Manager

PR Senior Account Manager to join an amazing communications agency based on the outskirts of Exeter, with a varied and diverse group of clients.

A professional, ambitious and driven bunch with a reputation for delivering outstanding results for our clients.

The agency team has a full commitment to sustainability and works with many clients in the environmental sectors, where they choose to work with people who have a purpose and cause for their community and our plant.

About the job

This role could well suit an experience PR professional wishing to move to Devon, a fabulous county in the South West of the UK.

Working as part of the account management team, you will be responsible for managing a portfolio of agency clients as well as providing strategic counsel to help develop their PR and wider marketing campaigns; developing relationships with new and existing clients; building relationships with media and influencers; proactively identifying and developing creative ideas and campaigns; devising and managing digital campaigns across multiple platforms; and contributing to the future direction and development of the agency.

There’s lots of variety in the job and your clients will vary and could include the following sectors: engineering; recycling; travel and tourism; financial services; food and drink and luxury properties to name a few so the ability to communicate with different target audiences, both B2B and B2C, is key. You need to be a confident writer who enjoys generating content and copy for a variety of audiences but with an emphasis on trade and technical/business ones.

In addition, the account manager will play a key role in identifying and developing new business opportunities to include developing and compiling PR and marketing strategies, research, presenting campaigns and on-boarding new clients, digital technologies and services.

About you

Essential skills

Excellent written, verbal and presentation skills
Emotional intelligence and interpersonal skills
Commercial acumen
Strong writing skills for varied B2B and B2C audiences and platforms
Proactive, highly organised, good at multi-tasking to manage competing internal/external demands whilst working to deadlines
Excellent attention to detail and accuracy – high quality outputs are paramount
Industry knowledge and proven track record in media relations activities including understanding how the media operates, media liaison, press release and feature writing, securing media coverage
A proven track record of generating social media led news
Experience using Facebook Business Manager and Ads Manager to create Traffic and Lead Generation campaigns
An understand of the fundamentals of SEO
Video production experience (iMovie/Final Cut Pro)
Mail Chimp – experience of delivering content and campaigns
WordPress experience or similar CMS system
Experience of using Google analytics
Knowledge and the implementation of PPC campaigns (FB, Instagram, LI, Google)
Broad digital marketing skills and experience
Curating social media content across multiple platforms
Excellent timekeeping and time management skills
Experienced of using Microsoft Word 365

Your relevant experience

Experience of managing b2b accounts
Previous agency experience
Demonstrable copywriting, reporting, social media, client liaison, PR and marketing skills
Excellent presentation skills
A network of media and influencers
Industry knowledge and contacts

Exeter/Hybrid (offices near Exeter) with some remote working

Salary £30k-£35k

Next Steps:

Ref: LG – 397

We’d love to tell you more and share the job spec with you, so please send your CV to [email protected] or call 0117 301 8223 for a confidential informal discussion.

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